People often don't do what's best for them. Would they if was fun?
That's the thesis behind The Fun Theory
This is actually an initiative started by Volkswagon.In one way I think it's fantastic that a corporation are making an effort to spread positivity in the world. On the other hand, they're probably doing it to improve their company image and sell more products.
Your thoughts - does the end justify the means?
1 comment:
Haha, thats seriously funny!
I agree that the company are doing it to boost their image, but if it makes a positive difference in the world, that some corporatising (not a word, but y'know what i mean!). More corpos should emulate this.
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